Welcome to Looped Run Coaching – one-to-one personal run coaching for endurance athletes by Howard Calvert.
I’m a UESCA-certified ultrarunning coach, 2.32 marathoner (aged 46) and England Masters athlete who’s written for a range of running publications.
Ageing doesn’t mean the end of personal bests – I can help you stay fast and strong over distance as you age.
I build bespoke and adaptable training plans that evolve around your busy life, getting you to your ultramarathon start line physically and mentally prepared.
Based on your experience, goals, life and targets, I’ll motivate you through every stride including the race itself, helping you close the loop – until the next race…
Learn more about me.
Looped Run Coaching
Hello fellow runner
Welcome to Looped. My name’s Howard. I’m a runner with two children, a ginger dog and a ginger beard.
Life is busy. But I can show you it’s possible to achieve more than you imagined by devising a training plan that evolves around your schedule.
How?
I’m a runner with 25 years’ experience under my (running) belt.
In my twenties, I ran 3.30 in the marathon.
In 2025, I ran 2.32, aged 46.
I’ve completed ultramarathons ranging from 50km to 100 miles, and can help you tackle your own ultra challenge, whether it’s your first or 50th.

Looped helps you achieve
your running goals
What you’ll get at Looped Run Coaching
Motivation
Accountability
Tried and tested
knowledge
Strength and conditioning programmes
Mindset
training
How to remain fast as you age
Kit and gear guidance
Bespoke
training plans
Nutrition support
Answers to
frequently asked questions
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This is a good question, after all running is the most natural movement there is. But if you feel like you’re stuck in a rut, not progressing, doing all your runs at the same pace or intimidated by a race you want to enter, a coach may be able to help you achieve these goals.
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AI-generated training plans have their place, and can be useful for certain runners. But they aren’t flexible, don’t take into account family and work commitments, offer no motivation or accountability, and aren’t there to pick you up during hard times or celebrate your triumphs. This is where Looped Run Coaching can transform your training, with constant communication and feedback on your progress.
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Research other running coaches, and look at what you would like from a ultramarathon coach. Some will give you a training plan and leave you to it – I offer higher levels of communication, feedback and training plan adjustment.
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Like all coaching services, it can vary. Generic training plans can be cheap and offer a template to follow. But they are inflexible, unmotivating and don’t assess load as you train. I offer significantly more to help you build towards your event. I have experience, qualifications and expertise that make me a unique proposition to help you achieve your goals and regularly analyse, adapt and provide feedback on your progress.
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The best way is to speak to a few –have an initial interview, ask them questions, see if they’re on your wavelength and can help you achieve your goals. Arrange a chat with me and we can go through how Looped Run Coaching works and see if you think it’s right for you – simply fill out the enquiry form at the bottom of the page and I will get back to you asap.
The Full Packages
What’s on offer at Looped Run Coaching
In The Loop – AVAILABLE NOW!
A full-service training plan, support and guidance based on current fitness, availability and aims.
A plan that’s tweaked at least fortnightly as you progress.
Fortnightly video calls to discuss progress.
One-to-one WhatsApp contact and access to a group of Looped athletes.
A Training Peaks Premium account with session feedback.
The Full Loop Bolt-on – AVAILABLE NOW!
Need extra support, guidance and motivation? I can also train with you and pace you during workouts (dependent on location).
In addition, you can add the option for me to pace you during your target race.
Loop! There It Is Bolt-on –AVAILABLE SOON
Strength and conditioning programmes specifically designed for Looped athletes by experts.
Choose the right one for you: designed specifically for ultrarunners, menopausal women, plyometric-based and more.
In addition, I have access to a trusted team of experts who can help with specific requirements if and when needed, including a physiotherapist, nutritionist, sports psychologist, S&C coaches and VO2 Max/lactate testing.